MSI recently completed a market entry study for a joint venture between two major Middle Eastern maritime groups. The client sought to enter the offshore marine services market, initially based around OSVs but expanding to a full-service operation incorporating DSVs, CSVs and pipelay/heavy lift assets, and required a detailed market assessment and business plan incorporating cashflow and capital requirement forecasts under different scenarios

MSI studied global and regional market dynamics for the OSV, subsea and marine construction industry, including offshore capital expenditure and supply and demand for rigs, subsea and OSVs under different scenarios.

We assembled a fleet listing and fleet deployment analysis and comparison of assets deployed in different regions in order to assess redeployment opportunities, including the outlook for fleet utilisation and earnings.

Also included were newbuilding and second-hand asset price forecasts, including an assessment of construction options in the Middle East versus other regions.

We studied the competitive landscape and undertook peer profiling, including an assessment / shortlisting of potential acquisition targets. We identified target customers and existing relationships with OSV providers.

MSI produced a business plan and financial model with simulation capability to assess alternative strategies – build-and-operate, buy-and-operate, charter-and-operate and the optimal own/charter mix.

We prepared a detailed market review which comprised a single report addressing all parts of the scope as described above. MSI highlighted the key risks for the project, and presented the client management team with a clear recommendation of the asset types/specifications, including the number of assets and timing of investment required.

To learn how MSI’s Consultancy Services can help your business understand and profit from market dynamics in shipping, offshore and shipbuilding, please get in touch.