The client was a National Oil Company with an underdeveloped shipping and logistics business with an existing shipping arm which had been underinvested, was generating limited profits and was poorly aligned with the wider business.
MSI was requested to provide a business strategy based on carrying assessing an optimal fleet based on carrying domestic cargoes.
The MSI team was on site for five weeks for information gathering, stakeholder interviews, GAP/SWOT analysis and a market entry strategy.
MSI completed an accurate assessment of total cargoes being shipped by the company and worked closely with the commercial team of the company to understand the probability of converting current cargoes carried by third parties to captive cargoes.
We identified potential backhaul and triangulation opportunities to minimise ballast legs and maximise vessel utilisation and revenue and calculation of optimal fleet size.
We designed and developed a financial stabilisation mechanism to help smooth out the shipping business’ revenue stream and provided cashflow and valuation forecasts to inform the financial modelling of the shipping business.
We discussed potential JV partners with the company, based on its regional presence and trading profile.
MSI conducted a series of meetings with the company’s commercial teams responsible for marketing its exports to establish an accurate picture of the addressable market for the shipping company.
We then translated that into actual vessel demand and recommended an optimal fleet mix based on current trading patterns and cargo preferences. We then designed a mechanism for stabilising the company’s revenues to make it more attractive to international partners, as well as lowering its financing costs.
This was presented to the leadership team of the shipping business as well as the senior executives of the company.
To learn how MSI’s Consultancy Services can help your business understand and profit from market dynamics in shipping, offshore and shipbuilding, please get in touch.
